Danish telco TDC has completed its set of major labels for its groundbreaking Play service, which offers unlimited music downloads to its mobile and fixed-line subscribers. Universal Music Group has signed up for the service, joining WMG, Sony BMG and EMI. Meanwhile, TDC says that the amount of music downloaded through Play in its first month is equal to a threefold increase in music sales.
TDC adds UMG to its Play service
