After the recent upheavals and ongoing job cuts, EMI staff can at least dance about in joy counting sales of the new Coldplay album, which shifted 721,000 copies in the US alone in its first week. 288,000 of those were digital sales- an impressive 39.9%. It’s thought that iTunes may have contributed as much as 275,000 of those, and Apple has confirmed that Viva la Vida or Death And All His Friends has smashed its pre-sale and first-week digital album sale records. Meanwhile, digital sales of the band’s previous album X&Y increased by a factor of 40, helped by price promotions on etailers such as Amazon’s MP3 Store
Coldplay smash iTunes first-week records
