Should songwriters and music publishers be paid every time someone streams a 30-second preview clip of a track? The Digital Media Association (DiMA) says not, and has filed a legal brief claiming these preview clips should be ‘fair use’, contradicting the views (they say) of performing rights bodies ASCAP, BMI and SESAC.“DiMA members pay tens of millions of dollars in royalties to songwriters and publishers for online music sales,” says DiMA executive director Jonathan Potter. “But the performing rights organisations… who represent songwriters and publishers demand additional payment for the preview clips that facilitate these online sales.”Watch this one rumble. It’s not so different from the age-old ‘is radio play promotion?’ debate, and views will doubtless be entrenched on both sides. What’s your view – should publishers and composers be paid for 30-second preview clips, and if so, how should it be structured?
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Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…