The US Federal Trade Commission is holding a conference to discuss DRM this week, and although it claims it won’t be taking sides in the argument over whether DRM is good or bad, acting deputy director Mary Engle kicked off the event with a warning that “sellers who use DRM technology to enforce the terms of bargains with consumers need to be particularly careful to disclose in advance” what those bargains are. Oh and “If your advertising giveth and your EULA taketh away, don’t be surprised if the FTC comes calling.” And what’s more, music stores in particular should not merely promise “if you buy our DRM downloads, we won’t shut down the authentication servers this time”. After that, the rest of the day zig-zagged back and forth between the usual “DRM is evil and confusing!” and “DRM is a key enabler for consumer choice!” arguments.

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *