A new survey claims that two thirds of people who illegally download music online would switch to legal models if the price was right. Only 10% of respondents were interested in buying music tracks at iTunes’ most common £0.79 price, but at £0.45 a track, this increased to 32%. Which, judging by the two-thirds claim, means a further 34% would only pay less than 45p per track.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…