Sorry, you can stop reading now if you don’t like Little Boots, or Nokia, or roller discos. Because if you do, then the Nokia Skate Almighty event in London next month will be right up your street.It’s all happening at Potter’s Fields near Tower Bridge from 5th to 9th August, with other artists appearing including Calvin Harris and The Rakes. It’ll be open all day for kids and families, before turning into an over-18s roller disco after 6pm. Nokia is getting people to sign up for one-hour slots at its Nokia Music site.That’s as in people who want to go along, not artists, obviously. Tickets will be sent out as mobile tickets, with people’s phones then scanned on entry. As part of the event, Nokia has kicked off a joint marketing campaign for Comes With Music and Little Boots’ new album, co-inciding with it becoming available on the Nokia Music Store. Nokia has also bagged an exclusive ‘A1 Bassline remix’ of Boots’ new single Remedy.”Our broad reaching partnership means we’re able to consider all the ways in which we can reach her fan-base and develop activity that combines digital music, live gigs and traditional advertising,” says Noel Penzer, director of business development at Warner Music UK.We’re getting our skates on now…
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Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…