Music marketing technology firm ArtistData has announced that it’s opening up its platform to external developers, who can create services that use its tools. “We’re talking with developers and companies who will be building all kinds of artist services on top of the platform,” says founder Brenden Mulligan. “That includes fan communication tools like mailing lists and fan clubs, data analytics tools, sales tools for music, merch and tickets, and a lot more. I think people will get really creative with the platform, which is exciting.”

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