
Print magazines aren’t dead, they’re just turning into televisions. Sort of. Well, next month’s Entertainment Weekly will have a groundbreaking wafer-thin video screen built into one page, showing a video advert from CBS and Pepsi. The technology is the work of US firm Americhip, although it’s lots more expensive than traditional print ads (unsurprisingly). The ad will appear in an undisclosed number of issues in the LA and New York areas.