In three weeks, Smule’s I Am T-Pain iPhone app, has been downloaded by 300,000 people having paid $2.99 each to buy. The average user spends around 66 minutes using the app according to its developer Smule, and 4.1 million performances have been recorded within the app. To celebrate, Smule has now dropped the price to $0.99 and launched a user-generated contest, getting people to sing along to YouTube hit I’m On A Boat and upload their performances. The winner gets $5,000 and a “big ass chain”.

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