Swedish telco Telia has started promoting Spotify Premium to its mobile and broadband customers, following a deal signed earlier this year between the two companies. Telia is bundling a Spotify Premium subscription with selected tariffs, offering it as a freebie until Easter for anyone who signs up before Christmas. Telia’s mobile arm has more Spotify-toting handsets than 3 UK, which also has a deal with Spotify, so it will be interesting to see what the effect is on Premium signups in Sweden. Source: Mobile Entertainment
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