Sony Ericsson has launched its PlayNow Plus unlimited music service in Brazil, making the country the first in Latin America where the service has gone head to head with Nokia’s Comes With Music. Operator Vivo has bagged exclusivity until the end of the year on the PlayNow Plus-enabled W508 Walkman handset, which will come with 1,000 songs preloaded, and free access to the music service for six months. After that time, though, users will have to pay a monthly subscription fee to continue using PlayNow Plus. Sony Ericsson says it will launch three more handsets with the service bundled in the first quarter of next year, as well as partnering with other operators. Source: Aliado Digital
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