Yes, you read that right. Def Leppard have signed a marketing and branding deal with music publishing firm Primary Wave, which says it’s pitching a cartoon TV show based on the band. “It will depict the five members of the group in a fictional, adventurous setting” according to Reuters’ report. Other projects include games and mobile apps, while Primary Wave will also handle Def Leppard’s music publishing, taking over from Sony/ATV. No other details about the cartoon series have been announced, but we’re guessing a rock may not be out of the question. Sorry. Source: Reuters
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Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…