US music purchases rose 2.1% in 2009. Amassing a total of 1.54 billion albums, singles, videos and digital tracks. However, overall album sales were down 8.5% to 490 million, although digital album sales rose 16.1% to 76.4 million for the year. Digital now accounts for 40% of all US music purchases. UMG took a 30.2% share of the overall album market, followed by Sony Music (28.6%), Warner Music Group (20.6%) and EMI (9.2%), with indie labels taking an 11.5% share. Black Eyed Peas had the biggest-selling digital single with Boom Boom Pow (4.76 million units), while Lady Gaga had the top digital album with Fame’s 461,000 units.

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