Well, we can’t say this is a huge surprise. Having clashed publicly with their label EMI over its no-embeds policy on YouTube, US band OK Go have left the label by mutual consent, and will re-release their new album Of The Color of Blue Sky on their own newly-formed label. It’s apparently only sold 20,000 copies so far, despite a new viral video for one of its lead singles – which courtesy of a deal with insurance firm State Farm IS embeddable. The band will presumably now be free to cut more of these kinds of deals to promote their music in future. It’s not the best of weeks for EMI, what with this, the Pink Floyd lawsuit and the CEO’s departure (admittedly the latter two will have more of an impact). Source: Hypebot

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