Yesterday saw the high-profile UK launch of Music Matters, a new logo to designate legal digital music stores and services, as opposed to illegal and unlicensed ones. On board for launch are iTunes, Amazon, Spotify, Napster, MySpace, we7, Vodafone and Sky Songs among others. Services we spoke to about the initiative are very positive about its likely impact, although reaction on the blogosphere has been more equivocal – pointing out that many users of illegal sites know fully well that they’re illegal, and don’t care. Source: Ars Technica
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