Having been successfully spun off from MTV and RealNetworks, music service Rhapsody has slashed its monthly subscription price from $14.99 to $9.99. The renamed Rhapsody International has also launched its Android application, with president Jon Irwin revealing that its iPhone app has already been downloaded more than 1.5 million times. He also claims that Rhapsody is best placed for mobile music success, despite competition from Spotify, MOG and Thumbplay. He describes those rivals as “really starting from scratch, we’re on the path to profitability, we have the proper funding in place and significant marketing in place, with a history of partnerships like Verizon, Sonos…that we can expand upon”.

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