Facebook has released a new Insights section to help marketers understand whether their content and messaging is succeeding. Designed for users who run pages or applications, the data relates mostly to activity on Facebook but in certain instances can also measure users’ activity on connected third-party sites. The data tracks how many times users mark a page as “Liked” or reshare items, broken down into demographics such as gender, age and location.

EarPods and phone

Tools: platforms to help you reach new audiences

Tools :: Wyng

Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…

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