Pepsi has teamed up with entertainment firm Bluewave Group for a new campaign to offer music downloads from new and established artists. Due to launch later this year, it will be marketed under Pepsi’s ‘Proper’ umbrella, and will have both online and offline (bottle caps, in this case) elements.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…