Mixcloud delivers “cloudcasts” which could be traditional radio broadcasts, podcasts or custom shows created by DJs or promoters. The site has been asked to curate a soundtrack for the London leg of Nike’s Tied Together worldwide relay run, which started yesterday and continues today. Mixcloud joins other teams such as blog site Tumblr, hipster magazine brand Vice and cool magazine The Fader. The run is in aid of the Red charity.

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