This sounds loopy, but potentially marvellous fun. Rock Control will throw five musicians into a London house, and let its online community crowdsource their management, deciding everything from the band’s look and sound through to the other business decisions. Musicians are being invited to upload their video auditions, which will then be voted on by visitors to the website. It’s a partnership between TribeWanted founder Mark Bowness and Traffic Digital founder Tom Salmon, and will last for nine months.
Rock Control is an online Big Brother but for a band
