53% agree that it’s acceptable for ISPs to restrict download speeds of persistent copyright infringers – up from 48% last year – while 52% also say it’s acceptable for ISPs to suspend access for persistent infringers – up from 45%. Ipsos MORI claims this shows there won’t be “a big backlash” if the Digital Economy Act anti-piracy measures come into force next year. On the streaming side, people were asked if they hadn’t streamed their last track for free, what would they have done? 18% said they’d have downloaded it illegally, 12% would have got the digital file from a friend, and 18% would have borrowed the CD from a friend to copy. However, 9% would have bought the CD, 8% would have bought the download, and 6% would have paid for a stream.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…