Another day, another music social network. But this one’s for the industry, and comes from Big Chill and Cooking Vinyl co-founder Pete Lawrence. “It’s about blurring the boundaries between work and play,” he tells Music Week. The site has been two years in the making, and will shun advertising. “There’s a strict no advertising policy because we believe people will pay for something of value,” he says. “It’s less about big corporations and more about individual initiatives, very much the DIY ethos… Pic-Nic Village will be a catalyst for opening up the traditionally inward-looking music industry.” Lawrence is looking to raise
Another day, another music social network. But this one’s for the
