11% of US consumers say they are ‘likely’ to buy an iPad by February next year. Which, with a population of around 310 million, means 34 million people. Quite a claim, given that Apple sold 4.19 million of the devices in the whole of the third quarter. Those who’ve had an iPad for two months or less use it for around 15 hours a week, but that bumps up to 18 hours for people who’ve had an iPad for longer. For those who take their iPads out of their homes, 37% use it on trips or vacations, 21% use it at work, and 7% use it on their daily commute. Read more: http://tinyurl.com/24l3yhj
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…