Yesterday, News Corporation launched The Daily, its new iPad news app. It’s the first to use Apple’s new in-app subscription system, which may eventually be useful for music apps too. Apps using subscriptions will charge users’ iTunes accounts, auto-renewing until they are shut off. “You will hear an announcement very soon for other publications,” said Apple’s Eddy Cue, who’s well known to the music industry from his iTunes role in the past. Against a backdrop of speculation about Apple forcing apps to use its own in-app payments, the Wall Street Journal has confirmed that apps will still be able to charge for subscriptions on their own websites – but they’ll also have to offer an in-app subscription option alongside that. All the debate is around news and e-book apps, but when the new rules kick in at the end of March, we suspect they will also apply to subscription-based music services. Source: Mobile Entertainment Source: TechCrunch
The Daily goes live, as Apple subscription rules get clearer
