Britney Spears has released 12 short teaser videos so far, as part of a 14 day campaign to promote Hold It Against Me and its world premiere on Thursday February 17th. The longest is 13 seconds, with most lasting around seven seconds. The first was released on February 4th and has had nearly 2.5 million views. Total views so far are around 11 million for all of these teaser vids. The ‘tease’ campaign was kicked off last month with the release of video containing the song audio. The consistent tease campaign has kept Britney’s buzz high – she held the top Twitter Trend topic position last week and stayed in the top ten for seven days straight throughout the week.Read more: http://tinyurl.com/4gy7fyc
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…