Blink 182 have launched a new music video on YouTube as part of a partnership with telco AT&T which makes unauthorised use of fan videos in return for their unauthorised use of the band’s music. We’ll explain: the campaign is called ‘Blink 182 Film Festival You Didn’t Know You Entered’, and combines clips from YouTube uploads that featured the band’s music – a reward for those fans more than a punishment, although it’ll be fun to see if anyone takes umbrage. Source: Mashable

EarPods and phone

Tools: platforms to help you reach new audiences

Tools :: Wyng

Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *