Spotify has been taking a great deal of flack about a change made to the service that forces newly registered users to log in using their Facebook IDs. Users can only sign up to Spotify using their Facebook login – no Facebook, no Spotify. The streaming music service has released a new statement, updating a statement released earlier yesterday, which seems to hint at possible changes should the complaints persist (see Music Ally link). 

The forced Facebook login certainly doesn’t seem to be stopping sign-ups though. Since f8 on Thursday Spotify has gained one million new users to reach 4.4 million monthly active users, and is currently gaining 250,000 new users a day. It has set its sights on 50 million users by the end of this year. Other Facebook-integrated services are also experiencing increases in activity as well, albeit more modest: Rdio’s user base has increased from 23,000 to 29,000 Facebook-integrated monthly active users since f8, MOG’s from 32,200 to 36,800 and Vevo’s from 85,000 to 94,000, while SoundCloud, iHeartRadio and Deezer have all lost daily active users since f8. Look out for more details in this Thursday’s Music Ally Report. 
Source: 
Inside Facebook

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *