Finnish startup Ovelin has bagged first prize in the Match Point pitching contest at the Music & Media Finland conference. It won for educational music game WildChords, which aims to teach musicianship in an entertaining way, using an iPad app and the device’s microphone to recognise what the player is playing. “Our concept combines the elements Finland is known for: music, games, high-tech and education. We are excited to launch the game on November 2nd at Slush conference in Helsinki,” says founder Mikko Kaipainen. Other finalists in the contest included Audiodraft, gogoyoko, LiveMusicStage.com, MusicDNA (BACH Technology), Netiraadio (Muusikamaailma) and SongHi.
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