EMI artist Tinie Tempah is part of his label’s new developer sandboxes with The Echo Nest, but that’s not his only digital news this month. Last Friday, Tinie set a record at his London O2 gig by taking “the world’s highest resolution 360-degree interactive photo”, which apparently captures all 15,000 faces in the crowd. The technology is the work of FanCam, which has uploaded the resulting pic to Tinie’s own website, asking fans to find and tag themselves, before sharing the details on Twitter and Facebook. Tempah is the first artist to use FanCam’s tech, based on a partnership between SEI London, O2, AEG Europe and EMI. “By combining new technology and social media, we have been able to deliver a unique experience for the fans. We look forward to bringing Gigapixel FanCam to more fans in the UK very soon,” says FanCam founder Tinus Le Roux.

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