According to a survey conducted by KPMG, 64 percent consumers were willing to pay for online content such as movies – this figure is approximately four percent higher than where it stood almost four years back. BBC’s iPlayer enjoys the highest level of consumer awareness. It was followed by ITV Player and Lovefilm at second and third spots respectively.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…