The death of Whitney Houston at the weekend has sparked a row in the digital music world, after her The Ultimate Collection compilation’s price rose from £4.99 to £7.99 within hours of her death being announced. Apple was initially the subject of fans’ criticism, but The Guardian reports that it was label Sony that upped the wholesale price of the digital album, which in turn led to its price increase on iTunes. Neither company has commented, but the article cites an insider as saying the decision to up the compilation’s price was not “cynical”, but was instead due to a review of the singer’s catalogue following her death, and the realisation that the wholesale price of The Ultimate Collection was wrong. Well, quite. We wish we could say we were surprised, but this is hardly the first example of an artist’s back catalogue getting a price bump after their untimely demise.

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *