The next big digital music store to launch in India looks set to be called Flyte, and will be a spin-off from e-commerce company Flipkart. That’s according to reports in India, which suggest Flyte will sell DRM-free MP3 files for 10-15 rupees each ($0.20-$0.30. TheNextWeb reports that Flyte will allow users to download songs five times each after purchasing them, and points out that Flipkart has already been signing up Bollywood music, while also acquiring digital music provider Mime360. Although Flipkart is offering no comment officially, its official Twitter account has been more garrulous, saying that “We’re also jumping onto the legal mp3 bandwagon”. Flipkart has been described as the Amazon of India, so Flyte has plenty of potential. The news follows the recent Facebook-fuelled growth of Indian streaming service Saavn (Bulletin, 17-Feb-12).
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