The latest music startup to be snapped up by a bigger fish is SuperGlued, a social location app that gets music fans to check in to gigs and post their photos, videos and comments. It’s been bought by a company called Complex Media, which describes itself as “the definitive product, entertainment and lifestyle portal for young men ages 18-34”. The company plans to keep SuperGlued’s current service going. “SuperGlued expands our reach into the live music experience by using social, mobile and web tools that bolster the experience at the event and afterwards, and foster communities around common interests shared by bands, artists, DJs and fans,” says Complex’s EVP of product and business development Scott Cherkin. However, with Foursquare beefing up its music features, it remains to be seen whether SuperGlued can get more traction among giggoers.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…