
Nokia and Microsoft have chipped in €9m each to a new ‘mobile application incubator programme’ called AppCampus, which will be based in Finland. The aim is to “help create a new generation of mobile startups” who’ll be mentored by mobile industry veterans, while holding on to their IP. One key aim of the incubator is to spark more innovative apps for Windows Phone. It kicks off in May 2012 and will be housed by Aalto University in Finland. “We are proud to announce this new program, which will enable new and existing developers to create next-generation mobile apps and unique user experiences,” says Nokia EVP Kai Oistamo. “The partnership will allow developers to ideate and monetize business opportunities globally, via both Windows Phone Marketplace and Nokia Store.” Ideating and monetising – together at last!