There’s a new umbrella music blog in town called Ad Hoc, which has risen from the ashes of Pitchfork’s Altered Zones website – originally designed to aggregate posts from other blogs, before being shut down last year (Bulletin, 1-Dec-11). One interesting aspect about Ad Hoc is that it raised more than $37k on Kickstarter from more than 1,000 backers to get started, with the aim of avoiding a reliance on corporate sponsorship or ads. “We value quality thought, it’s not just about upping an MP3 or a video on the internet. It’s about cultural criticism, looking at things intelligently,” says co-foudner Rich Leichtung. The site is planning to carry regular tour diaries and comment pieces from artists as well as bloggers, and there’ll be a quarterly print magazine for longform pieces.

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