Hot Chip started a week-long takeover of the Domino Spotify app yesterday (Tuesday) to promote their new album, In Our Heads. The takeover sees the app’s “Featured” page rebranded with the new album’s artwork, while the app also includes custom playlists from individual band members as well as commentary on their music choices, explaining the songs’ influences on the new album. The app also highlights the band’s back catalogue. The idea, according to Domino, was to reconceptualise the app, as a way of celebrating the new album and the band’s larger history.
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Via @musically: Hot Chip take over Domino Spotify app – Hot Chip started a week-long takeover of the Domino Spotify … http://t.co/ZTy0vuyH