Nokia Mix Radio now available in 21 countries

Nokia has been quietly taking its mobile Mix Radio service more global, according to content creation boss Jethro Borthwick. “It’s just become available in its twenty-first country, starting from just a handful at launch,” he tells Nokia’s own Conversations blog. Borthwick also gives an interesting usage stat for the Pandora-esque Mix Radio, which is available on Nokia’s Lumia Windows Phones. “Around 30% of the music available accounts for 70% of the downloads. The average person wants superstars and pop hits from their local charts. But then there’s a very long tail. All of the Mixes get listened to by some people.”

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