We’re trying something new, just for Music Ally subscribers. Bitesized briefings on topical companies and subjects, published on our site. The first to get the treatment is music apps firm Smule, whose Sing! karaoke app went live earlier this week, as the company revealed its previous apps had been installed 61m times. The briefing covers Smule’s history, funding, key apps and an analysis of its significance to the music industry. Find it via the link below, although you’ll need your Music Ally login to access it (email@example.com if you need help with that). And stand by for more briefings in the weeks and months ahead, including the option to commission exclusive ones on topics of particular interest to your company.