Take Mumford & Sons, whose new album ‘Babel’ has made a splash in the US this month. It’s the biggest-selling first-week in the US this year so far, with 600k units shifted – yet the album also generated more than 8m song streams on Spotify in the US alone that week.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…