Yesterday was something of a perfect storm for technology news, what with Apple’s iPad mini launch and Facebook announcing its latest quarterly financials. The social network beat Wall Street estimates by posting revenues of $1.26bn and a net loss of $59m, with a clear emphasis on its mobile business in CEO Mark Zuckerberg‘s statements. “As proud as I am that a billion people use Facebook each month, I’m also really happy that over 600 million people now share and connect on Facebook every month using mobile devices,” he said in a statement. Some specifics: 14% of Facebook’s advertising revenues in Q3 came from mobile, meaning around $150m. “Most people underestimate how fundamentally good the trend towards mobile can be for Facebook,” said Zuckerberg in the company’s analyst call. “First, mobile will give us the opportunity to reach way more people than desktop. Second, people on mobile use Facebook more often. And, third, long term, I think we’re going to monetize better per amount of time spent on mobile than desktop.”

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *