24-7 Entertainment’s Juke streaming music service has a new deal in Switzerland with mobile operator Sunrise – its first such partnership. Sunrise will be promoting Juke to its subscribers in ‘flex’ and ‘flat’ options, while also offering a year’s free access to Juke to people signing up for or renewing specific tariffs. “The Sunrise cooperation marks the start of the first joint campaign between Juke and a mobile phone provider. Sunrise is one of the leading mobile phone providers in Switzerland, and certainly the most innovative, so the ideal partner for our music service,” says CEO Frank Taubert in a statement. It’s part of a busy period for Juke, which has included launches in Germany, Austria, Italy, Belgium and the Netherlands, as well as the release of a Windows 8 app.
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