Spotify is the latest digital music service getting into cars – in this case via a partnership with Ford to make Spotify’s smartphone apps work with the carmaker’s Sync AppLink platform. Shown off yesterday at Mobile World Congress, the new app uses voice controls to navigate Spotify’s service. It’ll appear as an update in AppLink-capable Ford cars in the US, as well as being available for the launch of the first model in Europe later this year. “We’ve been pursuing them, because of their leadership position. They’re the leader for streaming music in active subscriptions, paid subscriptions and number of countries, so it’s a good deal for us,” Ford’s Doug VanDagens tells The Guardian. More digital music services are likely to follow though: in the US, Ford already has Pandora, iHeartRadio, Slacker, Rhapsody, Mog and Amazon’s Cloud Player working on AppLink.

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Leave a comment

Your email address will not be published. Required fields are marked *