Soulja Boy has become the latest musician to release a social mobile app with Handmade Mobile Entertainment. Soulja Boy SODMG Official App came out yesterday for iOS and Android as a free download, with an emphasis on community features. “The app is the only place where Soulja Boy joins fans in chats, shares exclusive photos, and gives shout outs to his supporters across the world,” claims its app store listing, promising notifications when the star has popped in to his chatroom. A virtual credits system is used for some premium features in the app, via in-app purchases. That’s already proved lucrative for some artists: Trey Songz was making $54k a month from his The Angel Network app earlier this year, which was also the work of Handmade (Bulletin, 7-May-13). The company is best known for its Flirtomatic mobile dating app, but has diversified into music with social apps for Trey, Bow Wow and now Soulja Boy.
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