British music startup has acquired a collection of Spotify playlists curated by Topsify, which has more than 607,000 followers on the streaming music service.

The acquisition includes the Topsify UK Top 40 playlist, which has more than 554,000 followers on Spotify, and was recently named by the company as its third most-streamed playlist in 2013. “Topsify have some of the most popular Spotify playlists out there, so it made sense for us to take ownership of them to bolster our own catalogue of playlists,” CEO Kieron Donoghue told Music Ally yesterday.

His site now attracts just over 1.1m monthly users playing between 50k and 100k playlists a day from its catalogue of more than 151k. Next on the agenda: “a brand new standalone app for iOS and Android, still related to playlists, but different and a bit quirky. We’ve been looking at models like Snapchat and Jelly, which are very minimal and fun, and little bit off-the-wall. This will still be music and tied in to what we do, but it’ll be a different spin on the genre.”

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