Online storage site Putlocker has made frequent appearances in lists of ‘notorious’ piracy sites in recent years, thanks to its ability to store and stream films and TV shows to anyone in possession of the right URL. Last week, though, the site disappeared. Not a takedown by the authorities, though: it had simply rebranded as Firedrive, in an attempt to look more like a legitimate cloud storage service. “Putlocker has been under active redevelopment for over a year under a new management and development team. It was decided to rebrand the site, in order to get a fresh start,” a spokesperson tells TorrentFreak. Every user gets 50GB of storage to keep files, although they can still be shared and made available for streaming. For that reason, we suspect rightsholder bodies will still be on Firedrive’s case for the forseeable future.