AMP (standing for Artists, Managers, Performers) is a new alliance made up of the Musicians’ Union, the Music Managers’ Forum and the Featured Artists Coalition. In its first public move (and as part of its submission to the EU consultation on copyright), it is calling for streaming royalties to be split equally between recording artists and labels. This is something that Beggars Group has gone on record as saying it already does (although Music Ally understands this position is subject to change as streaming’s contribution to the overall recorded music market grows). “Musical artists’ royalty rates must be modernised to reflect the digital environment in which their music is now largely consumed,” says FAC co-CEO, Crispin Hunt. “The FAC joins AMP in calling for artists to be accounted to with complete transparency at an equitable rate on all digital income, including advertising revenue, catalogue access fees, unrecouped advances and any other income based upon the value of the licensing of artists’ catalogue, and in any future third party deals which impact artists’ earnings.”

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