There was a curious piece in the Financial Times yesterday about Twitter’s music ambitions, complete with the startling suggestion that Spotify and Pandora were acquisition targets for the company earlier this year, along with SoundCloud. Curious? Well, the story essentially amounts to ‘Twitter’s chief operating officer thought about buying Spotify and Pandora, but then didn’t act on it – and in any case, where would the necessary funds have come from?’ Or to put it more flippantly, Music Ally could think about buying Spotify, but it doesn’t mean we’d be able to do it. The FT does re-emphasise previous rumours that Twitter WAS in talks with SoundCloud over a potential acquisition before passing on the idea – the new piece suggests that “internal disagreements over the profitability of audio advertising and concerns over copyright problems” were the reasons. Still, if COO Ali Rowghani is as keen on music as the piece suggests, we’d expect to hear more about potential acquisitions in the coming months. Perhaps Twitter should give Vevo a call…
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