Last year, popular photo and video-messaging app Snapchat launched a feature called My Story – a way for people to string their snaps and vids into rolling 24-hour narratives about their day, for friends to see. Now it’s expanding the idea, with a music festival set to be the first public test. The new feature is called Our Story, and it focuses on large groups of people in the same place all sharing snaps. “We built Our Story so that Snapchatters who are at the same event location can contribute Snaps to the same Story. If you can’t make it to an event, watching Our Story makes you feel like you’re right there,” as the company put it in a blog post this week. Our Story’s coming out party is the Electric Daisy Carnival EDM festival this weekend, with Snapchat paying for free Wi-Fi for attendees in the hopes that they’ll share more while at the event. “If you’re at Electric Daisy Carnival, simply add a Snap to “Our EDC Story” that appears in your “Send to…” page,” explain its instructions. Users who aren’t going will then be able to view the EDCLive channel on Snapchat to browse what promises to be an endless feed of wide-eyed selfies.
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Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…