Music videos service Vevo is already a dish of several cooks: UMG, Sony Music, Abu Dhabi Media and Google. Now it seems more chefs are keen to stir the broth, with tech site Recode reporting that Hollywood studio DreamWorks Animation “submitted a bid” last week – although it declines to specify what kind of stake DreamWorks is looking for, minority or controlling. The report claims that DreamWorks is facing competition from two other media-related entities: Liberty Media Corp and The Chernin Group, which are also in “early discussions” with Vevo’s owners. DreamWorks may be in pole position, and interestingly, the reports follow its decision last April to add Universal Music boss Lucian Grainge to its board of directors. When Google bought a 7% stake in Vevo last July, it valued the company at around $650m. After a 2013 including 55bn video views, and 243m monthly unique viewers by the end of the year, Vevo’s value is likely to have increased since that deal.
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Tools: Kaiber
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