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Demi Lovato’s next European tour to be driven by Shazam tagging data


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Shazam’s latest big music data partnership is with an artist, Demi Lovato, with the claim that her upcoming European tour will be planned around cities where she’s most popular with users of Shazam’s app. “The next time you hear my single Neon Lights, pull out your phone and Shazam the track. From there we’re going...

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